Date & Time

Tuesday, September 24, 2024, 11:15 AM - 12:00 PM MDT 

Description

Some of the best web experience strategies are left on the table. They are great... in theory.

But in reality, implementations are too slow to build, too difficult to change, too reliant on developers — or all of the above.

Discover the patterns that define the web experiences of top performing institutions, leveraging insights gained from working in higher ed for 25 years.

Using examples, we'll explore how today's most successful web experience solutions:

  • Enable marketing and content teams to work more independently
  • Deliver on stakeholder expectations
  • Improve online services for students, alumni and staff

And you'll walk away with a practical framework for success:

  • The four non-negotiable principles that shift web experiences from "okay" to great
  • The five critical requirements of the tech you use to fulfill those principles
  • The best approach to bring those requirements together into one, fine-tuned engine

Join us and start your journey to break free from the "great... in theory" cycle.

Type
session
Track
Partners (PAR)
Intended audience
proficient
Tags
content management systems, content strategy, governance, marketing/​communications, UX/UI
Delivery
in person
Location Name
Room 240
Shortcode
PAR7