Emergency-preparedness for your communications team

LIke coming up with a fire escape plan or buying car insurance, you do it hoping you'll never have to use it. But with any emergency or crisis, you'll want to be well-prepared, especially if you community relies on your efforts for communication updates. I'll lead a presentation and interactive discussion on:

• Emergency scenarios that are unique to higher education settings.
• Preparing a communications strategy for your team(s) that's authentic and effective for your institution.
• How to address communication roadblocks and high demand efficiency.
• Ways to identify the need for escalation.