Emily Yanchuck has worked in higher education marketing and communications roles for four years. Currently, Emily works as a marketing manager at Viv Higher Education, a higher education marketing and enrollment agency based out of Boston, MA. Her role spans social media strategy and management, paid media buying, SEO and SEM, and content strategy. Prior to her joining the Viv Higher Education team, she was a part of Penn State's central social media team, which managed platforms with a combined following of over 1.5 million followers. Emily has an MPS in strategic communications from Penn State and a B.S. in marketing from Rowan University. In her spare time, Emily likes to spend time with her rescue greyhound, Bixby, play video games and fuss over her small jungle of plants at home.