Monday, September 23, 2024, 2:30 PM - 3:15 PM MDT
In today's digital age, the process of selecting a university program should be as intuitive and engaging as shopping online. Unfortunately, many prospective students are not well equipped to make this decision, and often resort to changing their major, or even transferring to a different institution due to the lack of support and guidance.
Join us for a comprehensive exploration of our innovative tool designed to meet prospective students where they are, through a more accessible, comprehendible and guided experience. This presentation will showcase how our solution empowers potential students to seamlessly explore programs based on their interests, while leveraging real-time data from national databases to provide clear insights into career outcomes and return on investment. We will also talk to the content managers through demonstrating our automation and API-driven approach enabling faster page builds and ensuring the delivery of accurate, up-to-date information. In this session we will team up with Kacie Eurek, the director for university marketing at Hardin-Simmons University in Abilene, Texas, to talk through the recent enhancements supporting student exploration on the website, while also empowering the internal team through automations and dependable content.
