Attendees will have on-demand access for four weeks after the event through this website. HighEdWeb paid members will have long-term access through the Professional Development Library.
Schedule at a glance
- Poster sessions (online): Tuesday, Sept. 17, 2024, 12:00 PM–1:00 PM (MDT)
- Conference sessions (in person and online): Monday, Sept. 23–Wednesday, Sept. 25, 2024
- Keynote with Paul Roetzer (in person and online): Wednesday, Sept. 25
Detailed schedule
Your time zone: (UTC-07:00) Mountain Time (US & Canada)
| Track | Name | Speakers | Tags | Delivery |
|---|---|---|---|---|
| Tuesday, September 17, 2024, 12:00 PM - 1:00 PM | ||||
| Posters (PST) | Practical uses for AI | Alberto Rojas — Four Kitchens Randy Oest — Four Kitchens Yuvania Castillo — Four Kitchens Laura Johnson — Four Kitchens | content management systems, content strategy, marketing/communications, programming | online |
| Posters (PST) | CyberMania: IT Comms helps InfoSec Office score a big win for awareness (and you can, too!) | Elizabeth Parsons — Miami University-Oxford | content strategy, information security, marketing/communications | online |
| Posters (PST) | Transforming campus leadership: Breathing life into a stale website with a strategic vision | Megan Yoder — University of Iowa | content strategy, marketing/communications, redesigns, usability, UX/UI | online |
| Posters (PST) | The future of the viewbook | Nathan Monk — Prospectus Plus | content management systems, data/analytics, marketing/communications, UX/UI | online |
| Posters (PST) | Record once, remix often: How to get extra life out of every story you tell | Margaret Hair — University of Kansas | content strategy, marketing/communications, social media | online |
| Posters (PST) | Not my circus, not my monkeys | Alixandra Nozzolillo — Harvard University | management/teams, marketing/communications, teaching/education | online |
| Posters (PST) | Process problems: How workflows keep you stuck in a PDF cycle | Frances Duncan — Lullabot | accessibility, content strategy, governance, UX/UI | online |
| Posters (PST) | There’s a better way — a framework for higher ed web success | John Paul Syriatowicz — Squiz | content management systems, governance, marketing/communications, usability, UX/UI | online |
| Posters (PST) | Accelerate your career through volunteering | Gale Wallace — Pantheon Josh Charles — Rutgers University | collaboration/outreach | online |
| Posters (PST) | Botched chat: A comedic tale of AI misadventures | Josh Charles — Rutgers University | management/teams, marketing/communications, UX/UI | online |
| Posters (PST) | Three UX power-ups to score next-level wins | Luis Merino — Dallas College | usability, UX/UI | online |
| Posters (PST) | Helping students get their EDGE | Vu Bao Tin Dang — Augustana College Sofia Magalhães — Augustana College | engagement, front-end development, teaching/education | online |
| Monday, September 23, 2024, 8:30 AM - 9:15 AM | ||||
| Hot topics in higher ed (HTHE) | One-word SEO — a vastly simplified approach to using data to optimize your site | Patrick Kelly — Harper College | content strategy, data/analytics, marketing/communications | in person, online |
| Management, teams and leadership (MTL) | Five questions to improve your strategy | Alaina Wiens — Flint & Genesee Group | data/analytics, management/teams, marketing/communications | in person, online |
| Strategy, content and social media (SCS) | One team to rule them all: Working in harmony with your content experts for a consistent website | Julie Duersch — Utah State University Nate Taylor — Utah State University Adam Thomas — Utah State University | accessibility, governance, management/teams | in person, online |
| Monday, September 23, 2024, 9:30 AM - 10:15 AM | ||||
| Hot topics in higher ed (HTHE) | Unlocking the power of automation: An introduction to end-to-end testing | Paul Gilzow — Platform.sh | front-end development, governance, programming, UX/UI | in person, online |
| Management, teams and leadership (MTL) | Level up: Taking the next step in your leadership journey | Josh Charles — Rutgers University | management/teams | in person, online |
| Strategy, content and social media (SCS) | Lightning strikes twice: Building content strategy around an unexpected success | Jessica Creech — Purdue University Northwest | content strategy, marketing/communications | in person, online |
| Monday, September 23, 2024, 11:15 AM - 12:00 PM | ||||
| Hot topics in higher ed (HTHE) | Recovering from years of "yes" | Kristin Gasser — Arizona State University | content strategy, management/teams, redesigns | in person, online |
| Management, teams and leadership (MTL) | The intern advantage: How marketing students are shaping higher ed messaging | Brooke Buchanan — West Virginia University at Parkersburg Olivia Reeder — West Virginia University at Parkersburg | content strategy, marketing/communications, teaching/education | in person, online |
| Strategy, content and social media (SCS) | Communicating civic engagement in a polarized landscape | Jessica Pontarelli — Brown University | content strategy, governance, marketing/communications, programming | in person, online |
| Monday, September 23, 2024, 1:30 PM - 2:15 PM | ||||
| Association update | Josh Charles — Rutgers University Sara Clark — Digital Collegium Aaron Knight — SUNY College of Environmental Science and Forestry | collaboration/outreach | in person, online | |
| Monday, September 23, 2024, 2:30 PM - 3:15 PM | ||||
| Hot topics in higher ed (HTHE) | CSS is awesome | Erik Runyon — University of Notre Dame | front-end development | in person, online |
| Management, teams and leadership (MTL) | FeBREEZE through your site refresh | Jordan Taylor — Utah State University Nate Taylor — Utah State University | content management systems, governance, redesigns, teaching/education, usability | in person, online |
| Strategy, content and social media (SCS) | Avoiding the "link in bio" trap: Different content for different social channels | Mark H. Anbinder — Cornell University | content strategy, marketing/communications, social media, UX/UI | in person, online |
| Monday, September 23, 2024, 3:45 PM - 4:30 PM | ||||
| Hot topics in higher ed (HTHE) | Monty Chat has entered the room | Angela Cavaliere — Montgomery County Community College | content strategy, marketing/communications, usability, UX/UI | in person, online |
| Management, teams and leadership (MTL) | Grad students... more like RAD students | Sean Henderson — Auburn University | management/teams | in person, online |
| Strategy, content and social media (SCS) | Social media accessibility: The basics and beyond | Lori Packer — University of Rochester | accessibility, social media, usability, UX/UI | in person, online |
| Tuesday, September 24, 2024, 8:30 AM - 9:30 AM | ||||
| Lightning (LIT) | Lightning talks | Meaghan Milliorn — University of Arkansas at Little Rock Donna Talarico — Stories and Such Mallory Willsea — Element451 Drew Stephens — University of Arkansas Jeff Stevens — University of Florida | content strategy, data/analytics, management/teams, marketing/communications, teaching/education, UX/UI | in person, online |
| Tuesday, September 24, 2024, 9:45 AM - 10:30 AM | ||||
| Hot topics in higher ed (HTHE) | Make me think: A common sense approach to better web governance | Joyce Peralta — McGill University | content strategy, governance, management/teams | in person, online |
| Management, teams and leadership (MTL) | Redesign and results: Leadership and strategy insights into institutional website redesign | Aimee Abshire — University of Louisiana at Lafayette | content strategy, data/analytics, marketing/communications, redesigns, UX/UI | in person, online |
| Strategy, content and social media (SCS) | Fostering lifelong learning: Building a thriving online alumni community | Lisa Nguyen — University of California-Davis Haley Belenis — University of California-Davis | content management systems, content strategy, marketing/communications | in person, online |
| Tuesday, September 24, 2024, 11:15 AM - 12:00 PM | ||||
| Hot topics in higher ed (HTHE) | Training the next generation of website experts through experiential learning | Sofia Magalhães — Augustana College Doug Tschopp — Augustana College | in person, online | |
| Management, teams and leadership (MTL) | Digital governance in the era of AI: All noise, very little signal | Shelley Keith-Panulla — Cornell University Tim Senft — Cornell University | content management systems, content strategy, data/analytics, governance, management/teams | in person, online |
| Strategy, content and social media (SCS) | Let it go, Indiana: Lessons learned on a crusade to find the right social media management platform | Jennelle Hart — Rochester Institute of Technology Dave Tyler — Rochester Institute of Technology | content strategy, data/analytics, marketing/communications, social media | in person, online |
| Tuesday, September 24, 2024, 1:30 PM - 2:15 PM | ||||
| Hot topics in higher ed (HTHE) | Is this thing on?: Podcasting as a party of one | Gavin Kelly — Louisiana Tech University | management/teams, marketing/communications, social media | in person, online |
| Management, teams and leadership (MTL) | Leading with grit and grace: Women mentorship, community and advocacy in MarComm | Mallory Willsea — Element451 Meaghan Milliorn — University of Arkansas at Little Rock Myla Edmond — Ruffalo Noel Levitz (RW Jones Agency) Angela Polec, Ed.D. — Temple University | management/teams, marketing/communications | in person, online |
| Strategy, content and social media (SCS) | What would Scooby do? Uncovering the real mysteries about your audiences to improve experience… and it starts with you. | Tracy Playle — Pickle Jar Communications | in person, online | |
| Tuesday, September 24, 2024, 2:30 PM - 3:15 PM | ||||
| Hot topics in higher ed (HTHE) | Visual content strategy | Mike Powers — OHO Interactive | content strategy | in person, online |
| Management, teams and leadership (MTL) | From many, one: Centralizing a service at a geographically dispersed university | Jeff Sechler — Penn State University-Main Campus | content strategy, design systems/frameworks, governance, management/teams, usability | in person, online |
| Strategy, content and social media (SCS) | Secret ingredient to your ratatouille: Steps for social media analytics | Shuchita Poddar — University of Iowa | data/analytics, social media | in person, online |
| Tuesday, September 24, 2024, 3:45 PM - 4:30 PM | ||||
| Hot topics in higher ed (HTHE) | From micro to max: Creating lasting impact with digital accessibility micro-credentials | Darren Denham — University of Central Oklahoma | accessibility, marketing/communications, teaching/education | in person, online |
| Management, teams and leadership (MTL) | Ma'am, miss, bruh. Handling effective and inclusive communication across the generations | Michele Butcher-Jones — Cornell University | accessibility, content strategy, management/teams, marketing/communications, teaching/education | in person, online |
| Strategy, content and social media (SCS) | Teaching web teams to speak enrollment | Robynne Lofton — NewCity David Poteet — NewCity | content strategy, management/teams, redesigns | in person, online |
| Wednesday, September 25, 2024, 8:30 AM - 9:15 AM | ||||
| AI, analytics and integration (AAI) | Red Stapler | AAI: Supercharge your content marketing workflow with AI | Brian Piper — University of Rochester | in person, online | |
| Development, programming and CMS (DPC) | Red Stapler | DPC: Unlocking higher ed web development team capabilities with AI | Michael Miles — Massachusetts Institute of Technology | in person, online | |
| UX/UI, accessibility and design (UAD) | Red Stapler | UAD: UX research and testing on that ever-minimal EDU budget | Melanie Lindahl — The University of Texas at Austin | in person, online | |
| Wednesday, September 25, 2024, 9:30 AM - 10:15 AM | ||||
| Open forum | Josh Charles — Rutgers University Sara Clark — Digital Collegium Aaron Knight — SUNY College of Environmental Science and Forestry | collaboration/outreach | in person, online | |
| Wednesday, September 25, 2024, 10:45 AM - 12:00 PM | ||||
| Awards and keynote | Paul Roetzer — Marketing AI Institute | AI | in person, online | |
Time Zone: (UTC-07:00) Mountain Time (US & Canada) [Change Time Zone]