Session

Description

Dive into the heart of data-driven decision-making without falling down the rabbit hole. This session explores how to effectively bridge the gap between ambitious enrollment targets and targeted advertising strategies using data analytics. We'll unveil practical approaches to distill vast data landscapes into actionable insights, ensuring your advertising decisions are both strategic and impactful. Join us to discover how to harness the power of data analytics to guide your enrollment strategy, all without getting lost in complexity.

Type

session

Track

AI, analytics and integration (AAI)

Intended audience

beginner

Tags

content strategy, data/analytics, marketing/communications

Delivery

in person

Location Name

Room 220-230

Shortcode

AAI7