Biography

Robert Li is the co-founder and owner of University FM, the higher ed podcast production company. His journey in audio storytelling began as a DJ at University of Michiganā€™s radio station.Ā 

He now partners with educational institutions to create podcast shows that serve their strategic goals and resonate with target listeners. These institutions include UC Berkeley, Howard University, and Middlebury College. The through line is his dedication to elevating the voices within institutions.

He has spoken at CASE, SXSW EDU, AMA Higher Ed Symposium, PSEWeb, HighEdWeb, and ACSN.

When he's not "working" you can find him training for his next triathlon šŸ†

Sessions