Date & Time
Sunday, October 8, 2023, 1:00 PM - 4:30 PM EDT
Description
The presenter distills their more than 15 years of knowledge, tricks and #protips into one conference workshop, providing participants with a guidebook to getting every last drop of performance from their website marketing. The workshop will look at several critical page types for college and university websites and cover on-page content hierarchy, calls to action, RFI approaches, A/B testing, user journeys, page speed optimization and accessibility.
Type
workshop
Track
Pre-conference workshops (WKS)
Intended audience
beginner
Tags
accessibility, content strategy, data/analytics, usability, UX/UI
Delivery
in person
Location Name
106A
Shortcode
WKS1