Ready to reach more students? We’re ready to help. That's why we're sponsoring the High Ed Web's 2024 Michigan Regional Conference this May 23, and we can't wait to see you there! Come spend the day with our team and other industry professionals in-person, learning about digital marketing in higher education and discovering new strategies to attract more applicants at your college or university! We'll be waiting to share more about how Beacon and our custom LuxEd program can help achieve your school's goals - and to announce a special giveaway, open only to conference attendees. Registration runs through May 9, 2024, so pack your bags and secure your spot today! https://lnkd.in/ep7mmpab #HEWebMI #digitalmarketing #tech #highed #higherenrollment
Beacon Technologies
Marketing Services
Greensboro, NC 3,608 followers
CREATIVE DESIGN. POWERFUL WEB TECHNOLOGY. SMARTER MARKETING.
About us
Beacon is a recognized leader in web design and analytics for Higher Education. Its full-service “Brains, Beauty & Brawn” approach focuses on defining a solid STRATEGY to more effectively drive a creative DESIGN that fully engages the students, parents, alumni and faculty that use college websites. Beacon then brings it all together with proven DEVELOPMENT practices that leverage today’s best tools and software for responsive design, accessibility, SEO, content management, analytics, and hosting. Our website strategy, design, development & analytics services are fairly platform independent, we specialize in Cascade CMS (#1 dev partner) and are certified Google Analytics partners.
- Website
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https://www.beacontechnologies.com/
External link for Beacon Technologies
- Industry
- Marketing Services
- Company size
- 11-50 employees
- Headquarters
- Greensboro, NC
- Type
- Privately Held
- Founded
- 1997
- Specialties
- web marketing, internet marketing, ecommerce, website design, website development, search engine marketing, SEO, web development, and digital marketing
Locations
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Primary
164 Thatcher Road
Greensboro, NC 27409, US
Employees at Beacon Technologies
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Michael Sule
Retired IT Contractor
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Kent Dickinson
Business Development | Digital Marketing & Website Development | Sales Management
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Andrea Cole
VP, Digital Marketing & Analytics at Beacon Technologies
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Emily Dalton Wright
Marketing Strategy // Project Management // Business Development // Account Management
Updates
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The HighEdWeb 2024 Analytics & AI Summit is happening tomorrow, and we can’t wait to see you online! If you haven’t registered yet, don’t worry – you can still sign up to get in on the action AND a chance to win a Beacon-sponsored Google Nest through tomorrow, April 30! Use the link below to save your spot at the Summit and prepare for an exciting day's worth of live sessions exploring AI, analytics, and other online tools that you can leverage to maximize enrollment at your school! Registration: https://ow.ly/5rKI50Rr9rA #AnalyticsAI #HighEdWeb #tech #highereducation #digitalmarketing
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Today, we’re honored as our CEO, Tracy Dirks, accepts the United Way Spirit of NC Award on behalf of Beacon. This award celebrates our continued efforts to provide a helping hand to local non-profits through our volunteer initiative, BeaconCares—as well as our annual United Way workplace campaign. Dirks describes our deep-seated culture of giving back to our community best, stating, “BeaconCares is the heart within Beacon that beats continuously to help others. We see it as a responsibility. Giving back is a part of our core DNA, whether it’s helping out local families and non-profits, contributing to our clients' communities, or making a difference in the lives of Rwandan children and families.” We couldn't agree more, and we’re excited to see what this year brings for BeaconCares as we prepare for our next quarter: Advancing Education, starting tomorrow! #spiritofncaward #communityservice #unitedwayofnc #volunteerwork #beaconcares #nonprofit #givingback #tech
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Happy Earth Day from your friends at Beacon! 🧡 #happyearthday #earthday2024 #mothernature #protectourplanet
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Join us on April 30 at the High Ed Web’s 2024 Analytics & AI Summit and learn about AI, analytics, and how you can leverage online tools at your school to reach more students! You'll get access to live sessions and engage with industry leaders as you explore the latest web strategies in higher education. Sign up with early-bird registration now through April 19, or regular registration, April 20 – April 30 and get the chance to win a Google Nest Hub! Link to Register: https://ow.ly/8uE350Rhy4N Can’t wait to see you there! #AnalyticsAI #highedweb #digitalmarketing #highereducation
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Ever heard of the enrollment cliff? The drop can be frightening and poses a serious threat to the future of higher education. If you haven’t seen its effects at your school, you almost certainly have seen them at other schools around the nation. With enrollment rates in the U.S. dropping at an alarming rate, it’s now more important than ever that you leverage your school’s website and digital marketing to avoid falling over the enrollment cliff. Fortunately, we’ve got a few tips that can help! Read our latest blog post here: https://lnkd.in/eTYE4PUp. Discover how a few simple tweaks to your website’s copy can make all the difference in attracting new students to your school. #digitalmarketing #newblogpost #enrollmentcliff #highereducation #contentwriting
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We're hiring! If you are currently working in digital marketing/strategy and are looking for a leadership role, then look at joining our team. We are hiring a digital marketing strategist with 3+ years of marketing experience. Apply now! #digitalmarketingjobs #werehiring #digitalstrategyjobs #seojobs #googleanalyticsjobs
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Beacon Technologies reposted this
AuthoraCare Collective would like to thank Beacon Technologies in Greensboro for recently donating their time and talents to the Kids Path garden as part of their BeaconCares program. The Beacon team, including Chief Technology Officer and Senior Partner John Scaramuzzo, spread seven tons of gravel dust, or "screenings," on the worn-down pathways of the Kids Path garden. This was a monumental undertaking and one that required the determination and strength of a cohesive team! "We really enjoyed getting to help and hearing the stories that Sally Cobb, Horticultural Therapist, shared about the great work her team does with the patients and their loved ones," said Elizabeth Ellingson, HR and Events Manager at Beacon Technologies in Greensboro. "It was just inspiring!" Cobb added that "Stout Trucking, in Greensboro, donated the gravel dust and delivered it, as they have done in the past whenever we had the need." #yourstory #ourexpertcare
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Happy Friday everybody! March Madness is finally here, and we kicked off our annual Beacon Bracket Challenge the only way we know how – with a pizza party! Now, we wait patiently to see which Beaconite will bring home the W… We’ll announce our 1st prize winner next week, and the 2nd prize after the Sweet 16 and Elite eight, so stay tuned for updates! #herewego #marchmadness #NCAA #collegebasketball
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Have you heard the news? Beacon’s got a new President & CEO: Tracy Dirks! Read more about this exciting shift in leadership, and Tracy's strategy for leading Beacon into the future in our latest blog post linked below. https://ow.ly/13Y450QSeeU #CEO #President #newleadership #highereducation #webservices