Biography

she/her

A tech-savvy storyteller, Shelley Keith-Panulla found her place where product management and strategic content design collide. As director of web and digital experience at the Cornell SC Johnson College of Business, she leads the multidisciplinary team responsible for web projects related to enrollment and engagement. During her 20+ year career she has spearheaded award-winning recruitment microsites and digital media projects, launched an industry-renowned stakeholder training program, and taught web development 101 for undergrads. Beyond higher education, Shelley managed highly customized enterprise-level digital solutions for major brands like The Walt Disney Company and Yelp while serving as a senior product strategist for Modern Tribe. 

Dedicated to advancing the field, Shelley has presented at industry conferences including HighEdWeb, WPCampus, ContentEd, ConfabEDU, WordCamps and others. She's a long-time volunteer for the HighEdWeb Association, serving in various committee roles over the years. You can currently find her in HighEdWeb Slack serving as Community Manager.

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