The redesign of your institutional website can be daunting. It is a major investment of time\, money and talent that spans years. With students' ever-changing needs and expectations\, your we bsite is more important than ever in their decision-making journey.
\n \nLearn how the University of Louisiana at Lafayette turned its inward- facing website into a successful marketing tool. With an emphasis on admis sions\, the UL Lafayette team created a digital content strategy and focus ed efforts on key pages that have yielded strong results — and greatly inc reased application clicks. Hear how they partnered with stakeholders to ob tain funding\, how they track their success and how they apply analytics t o provide continuous improvement of their site.
BEGIN:VALARM UID:36303036-3865-4863-b963-323134666364 ACTION:DISPLAY DESCRIPTION:The redesign of your institutional website can be daunting. It is a major investment of time\, money and talent that spans years. With st udents' ever-changing needs and expectations\, your website is more import ant than ever in their decision-making journey.\n\nLearn how the Universit y of Louisiana at Lafayette turned its inward-facing website into a succes sful marketing tool. With an emphasis on admissions\, the UL Lafayette tea m created a digital content strategy and focused efforts on key pages that have yielded strong results — and greatly increased application clicks. H ear how they partnered with stakeholders to obtain funding\, how they trac k their success and how they apply analytics to provide continuous improve ment of their site. TRIGGER:-PT15M END:VALARM END:VEVENT END:VCALENDAR