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The use of trauma-informed practices to cater to the diverse needs of students in pedagogy has gained momentum. But how does this translate into marketing? Check out our latest article, where we look at the concept of trauma-informed marketing and offer insights for higher education marketers wishing to use this approach. Read the full article: https://lnkd.in/emgWei-u #traumainformedmarketing #higheredmarketing #HEmktg

Is Snapchat an untapped resource in higher education marketing? Check out some examples of the potential of Snapchat to reach prospective students: https://lnkd.in/eJxAGTdK #higheredmarketing #HEmktg #highereducation #HEsocialmedia

🎊🎉🎊A big congratulations to Alyssa McMurray, winner of our Back to the Future Lego competition at Ellucian #elive24 It has been lovely to have so many interesting conversations over the last few days in San Antonio. Safe travels everyone. 🎊🎉🎊

Hi to everyone at Ellucian #elive24 in San Antonio. Remember to enter our Back to the Future Lego competition at booth 925... the draw takes place today at 3.30pm. You need to be at our booth to be in with a chance of winning!!!! #digitalexperience #studentexperience

We're delighted to be in San Antonio Texas for the Ellucian #eLive24 conference. Come chat with Piero Tintori, Maurice Lawlor, Carolyn Rangel and Douglas Stark about things Digital Engagement & Web Content Management from websites to personalized portals at booth 925! Oh, and don't forget to enter our amazing competition 😎

TikTok is back in the hot seat and facing the prospect of a ban across the U.S. How important is the social media platform and how might universities shift their marketing activity to respond to a potential post-TikTok era? Find out how you can respond as a higher education marketer! https://lnkd.in/ekBvB_8g

Local SEO is an often-neglected digital marketing strategy, but it can yield great results. Here are some practical steps that universities can take to enhance their online visibility and dominate the digital landscape within their local communities. https://lnkd.in/e_-Bu_B4 #higheredmarketing #hemktg #HEmarketing #highereducation

Local SEO is an often-neglected digital marketing strategy, but it can yield great results. Here are some practical steps that universities can take to enhance their online visibility and dominate the digital landscape within their local communities. https://lnkd.in/e_-Bu_B4 #higheredmarketing #hemktg #HEmarketing #highereducation

Calling all our UK and European clients, we're holding our UK Client User Group & Training Conference in Manchester in May. All our clients are very welcome. See you there.... You can register here: https://lnkd.in/ePp-7R-e

Wondering how best to harness the power of Google Ads, Google Marketing Platform, and other tools to level up your student recruitment campaigns? Check out this article to find the best way to integrate Google's suite of powerful solutions with a more holistic approach for better results. 📈💡 Read the full article here: https://lnkd.in/eUTg9ZKY #HigherEducation #DigitalMarketing #GoogleAds #GoogleMarketingPlatform #HigherEdMarketing #StudentRecruitment #EducationMarketing